April 27th 07, 04:53 PM
posted to rec.radio.shortwave
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First recorded activity by RadioBanter: Mar 2007
Posts: 104
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"U.S. automakers not jumping into HD Radio"
On Apr 27, 5:14�am, RHF wrote:
On Apr 26, 10:15 pm, wrote:
"U.S. automakers not jumping into HD Radio"
"But officials from General Motors Corp. and Chrysler Group said they
were not rushing to commit to the devices, which would cost the
struggling Big Three U.S. automakers as much as an estimated $600
million annually to install. We're investigating HD radio and we'll
probably make a decision in six months. When you add up the cost, it's
a lot of money," said Michael Kane, director of technology strategy
for Chrysler, a unit of DaimlerChrysler AG. The radios are estimated
to cost about $45 each to install, or each of the three carmakers
about $150 million to $200 million annually, automotive industry
sources said... But the nascent industry faces challenges since few
people have bought the special receivers to get the signals, and many
radio stations are still unwilling to convert to digital. An executive
who oversees satellite radio services for GM said the carmaker had no
plans to install HD radios until the devices catch on. I don't think
there are too many American carmakers jumping on this. It's a fairly
expensive proposition to put that technology in a vehicle and there's
no certainty around the revenues associated with it, said Rick Lee,
executive director of satellite radio services for GM unit OnStar. We
don't know if there's demand there or not and we're not inclined to
test that market, he said."
http://www.reuters.com/article/ousiv...7?pageNumber=1
Too bad, Eduardo ! *LOL !!!
IBOC is a . . .
The Fact is both FM Radio and Satellite Radio were first
offered as 'options' {add-ons} that the Car Buying public
Paid Extra for them. *HD Radio well be there for those
Car Buyers who want HD Radio and will either buy the
more expensive 'optional' HD Radio from the Dealer -or-
Buy an after market HD Radio from a specialty Car Audio
Seller and have it Installed.
the successful birth or long awaited death of hd radio
will be write in about 5-years ~ RHF
*.
*.
. .- Hide quoted text -
- Show quoted text -
HD Radio is dead.
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