RadioInsight

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February 2021 (2/4 to 3/3) Nielsen Audio PPM Ratings Day 2: Heritage And
Older Focus Lead To Ratings Success

Posted: 23 Mar 2021 02:00 PM PDT
https://radioinsight.com/headlines/2...tings-success/



Nielsen Audio has released Day 2 of its monthly four day sweep of ratings
in PPM markets.

Todays releases include Washington DC, Boston, Miami, Seattle, Detroit,
Phoenix, Minneapolis, San Diego, Tampa/St. Petersburg, Denver, Baltimore,
and St. Louis.

All the numbers can be found at RadioInsight.com/Ratings.


Across the day two markets two signifiers stick out about the stations
succeeding. They all have heritage brands and skew towards the older end of
the demo spectrum at minimum succeeding with listeners 40+. The few
exceptions to the older skewing are a few broader heritage Rock stations
and a CHR with the same morning host for 40 years.

The age focus is especially noticeable in Washington DC where nine of the
top ten stations skew older. Public News/Talk 88.5 WAMU continues to lead
the market with a 10.2 share followed by Hubbard News 103.5 WTOP at a 9.9.
Howard University Adult RB 96.3 WHUR is third up 7.3 to 8.1 followed by
Cumulus Conservative Talk 105.9 WMAL (5.9 6.0) and iHeartMedia AC 97.1
WASH (6.0 5.9). The rest of the top ten is made up of Classical 90.9 WETA,
Alternative DC 101 WWDC, Classic Rock Big 100.3 WBIG-FM, Adult RB Majic
102.3/92.7 WMMJ/WDCJ and Classic Hits 94.7 The Drive WIAD.

Trending upwards in Washington is Radio One Gospel Praise 104.1 WPRS-FM
(1.2 2.0 2.8) while trending dowward are Christian AC 91.9 WGTS (4.2
3.0 2.7) and both Hip Hop stations. Entercoms 95.5 WPGC slides 3.1 2.6
2.3, while Radio Ones 93.9 WKYS slightly rebounds 2.5 2.0 2.1.

iHeartMedia News 1030 WBZ drops into a first place tie in Boston with an
8.2 7.5 slide, while Beasley Classic Hits 105.7 WROR holds steady at 7.5.
iHeartMedia CHR Kiss 108 WXKS-FM is one of the younger exceptions with a
5.3 to 6.2 rise. Beasley Sports 98.5 The Sports Hub WBZ-FM (5.7 -6.1) and
iHeartMedia Classic Rock 100.7 WZLX (6.1 6.1) round out the top five.
Boston too seems older skewing formats holding 9 of the top 10 spots with
Public News/Talk 89.7 WGBH-FM, AC Magic 106.7 WMJX, Conservative Talk 680
WRKO, Public News/Talk 90.9 WBUR, and Sports 93.7 WEEI-FM following.

Cox Media Group AC Easy 93.1 WFEZ Miami sets a frequency record with a 7.6
to 9.1 gain according to ratings expert Chris Huff. However WFEZs stream
drops from 1.5 to 0.0 keeping the total shares identical month-to-month.

Cox Adult RB Hot 105 WHQT holds steady at a 7.6. Univision AC Amor 107.5
WAMR (6.0 5.6) and Entercom AC Lite 101.5 WLYF (5.7 5.6) tie for third
and SBS Salsa Zeta 92.3 WCMQ-FM rounds out the top five 5.8 5.4.

Trending up in Miami is Public News/Talk 91.3 WLRN-FM (2.9 4.0 4.3).
Trending down are iHeartMedia Classic Rock Big 105.9 WBGG-FM (5.1 4.0) and
90s Hits Totally 93.9 WMIA (1.5 1.4 1.2)

Bonneville News/Talk 97.3 KIRO-FM holds onto the Seattle lead down 7.4 to
7.3. Public News/Talk 94.9 KUOW holds in second 7.3 to 6.7. Entercom Rock
99.9 KISW is up 6.2 to 6.5 followed by iHeartMedia Classic Rock 102.5 KZOK
5.6 to 5.4 and Sinclair News 1000 KOMO/97.7 KOMO-FM 5.7 to 5.2.

AAA 90.3 KEXP sets a station record jumping 3.6 4.3 4.9 although Huff
notes it holds half the cume of its closest musical competitor in Entercom
Alternative 107.7 The End KNDD.

iHeartMedia takes the top four spots in Phoenix. AC 99.9 KEZ KESZ leads 7.3
to 7.1 and was followed by Country 102.5 KNIX (5.2 5.4), Conservative Talk
550 KFYI (6.0 5.3), and Variety Hits 95.5 The Mountain KYOT (5.1 5.0).
Hubbard Classic Rock 100.7 KSLX ranked fifth (5.3 4.8).

A pair of rimshots are trending up in Phoenix. Rivieras 94.9/95.1 The Wow
Factor KOAI surges 1.5 2.5 3.0, while Sierra H Rhythmic AC Mega 104.3
KAJM jumps 1.4 to 2.1.

iHeartMedia Adult RB Mix 92.3 WMXD leads Detroit up 6.3 to 6.6. Entercom
Classic Hits 104.3 WOMC holds in second 6.1 to 6.2 followed by iHeartMedia
AC 100.3 WNIC 5.5 to 6.1. Beasleys duo of Classic Rock 94.7 WCSX (steady at
5.5) and Rock 101.1 WRIF (steady at 5.0) follow.

Trending up in Detroit is iHeartMedia Classic Rock 106.7 WLLZ (2.5 2.9
3.5), while Beasley Classic Hip Hop 105.1 The Bounce WMGC jumps up 2.4 to
3.4. Slipping downward is Entercoms new Alt 98.7 WDZH (2.0 1.8 1.6).

Hubbard Hot AC KS 95 KSTP-FM surges to the top in Minneapolis up 6.2 7.5
9.8. Public News/Talk 91.1 KNOW falls to second 9.5 to 8.5 followed by
iHeartMedia Sports 100.3 KFAN KFXN-FM 8.4 to 7.4. iHearts combo of Classic
Hits Kool 108 KQQL (5.5 5.7) and Country K102 KEEY (5.0 5.3) round out
the top 5.

Milestone Radios rimshot Classic Country “BOB Total Country� trimulcast
KLCI continues to rise in Minneapolis (1.8 2.1 2.4), while Entercom
Country 102.9 The Wolf KMNB slips 2.9 2.7 2.5.

Public News/Talk 88.5 KPBS regains the San Diego market lead up 6.2 to 6.4,
while Entercom Classic Hits 98.1 Sunny-FM KXSN slips 6.7 to 6.2. Univision
Regional Mexican Que Buena 106.5 KLNV is third 5.9 to 5.6. LM San Diego
Rhythmic AC Magic 92.5 XHRM surges to fourth 3.8 4.3 5.4, while
iHeartmedia News/Talk 600 KOGO falls 5.7 to 5.3.

Radio Training Network Christian AC The Joy-FM 88.1 WJIS/91.5 WCIE does
something rare in Tampa as it surges up 4.9 5.9 7.0 to tie for a share of
the market lead with Cox Media Group Soft AC 105.5 WDUV which slips 9.0
7.7 7.0. Huff notes that the stations also tied for first in April 2020,
which was the closest WDUV came to breaking its now 105 straight months on
top of the Tampa market. Beasley Classic Hits Q105 WRBQ trends up 5.4 5.6
6.5 to place third followed by Coxs Hot Talk 102.5 The Point WHPT (4.1
4.8 5.1) and Classic Rock 107.3 The Eagle WXGL (5.3 4.8).

Bonneville Country 98.5 KYGO regains the Denver lead with a 5.1 5.7 7.4
surge. Public News/Talk 90.1 KCFR slips to second 7.5 to 7.1. iHeartMedia
Classic Rock 103.5 The Fox KRFX jumps to a third place tie (4.3 5.1 5.3)
with KSEs Classic Hits Kool 105 KXKL (5.1 5.3). Bonneville AC 101.1 KOSI
ranks fifth down 5.3 to 4.8.

Trending upward in Denver is Entercom Hot AC Alice 105.9 KALC 2.3 3.5
4.0, while iHeartMedia News/Talk 850/94.1 KOA moves 1.5 1.8 2.0.

Radio Ones duo of Adult RB Magic 95.9 WWIN-FM (9.1 9.4) and Hip Hop 92Q
WERQ (5.6 5.7) continue to lead Baltimore. iHeartMedia Country 93.1 WPOC
(5.5 5.4), Entercom AC Todays 101.9 WLIF (5.1 5.2) and iHeartMedia
Variety Hits 102.7 Jack-FM WQST (5.1 5.0) round out the leaderboard.

Trending upward in Baltimore are Times-Shamrock Classic Rock 100.7 The Bay
WZBA (2.3 3.2 3.6) and iHeartMedia CHR Z104.3 WZFT (2.3. 3.0 3.5).

Hubbards duo of Classic Rock 94.7 KSHE (13.0 12.4) and Alternative 105.7
The Point KPNT (5.2 7.1 8.3) lead the way in St. Louis with KPNT setting
a station record for the second straight month. iHeartMedia Classic Hits
103.3 KLOU is third down 8.3 to 7.7. Hubbard Variety Hits 106.5 The Arch
WARH surges to fourth (5.7 6.7 7.5), while Entercom AC 102.5 KEZK ranks
fifth down 7.5 to 6.7.

Gateway Creative Broadcasting Christian AC Joy 99.1 KLJY trends up 4.9
5.0 6.2, while new sister Christian Rhythmic Boost 95.5 KXBS debuts at a
0.5.

Nielsen also issued a correction in Atlanta where it omitted Cox Adult RB
Kiss 104.1 WALR yesterday. The station rose 5.1 to 6.2, which places it
second overall in the market.



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The 100 Most Lost Songs of the 1970s

Posted: 23 Mar 2021 09:00 AM PDT
https://radioinsight.com/ross/202688...-of-the-1970s/



It’s an easy trope. Unlike today’s music (at least pre-COVID), pop music
was “about something� in the early ‘70s. That’s true of the top six songs
on our Lost Factor calculations of the 100 most-lost songs of the 1970s.
Our top six songs involve a broken home, Jesus, Woodstock, an underaged
girl, a (seemingly) unplanned pregnancy, and, well, “My Ding-a-Ling.�

Those top six songs are definitely about something. Only the one about
Woodstock is a particularly date-stamped topic. And yet, they’re still not
songs that people want to hear today. The “Lost Factor� is our calculation
of the songs that were the biggest hits of their year, based on their
standing in the year-end the Top 100 for that year, but receive the least
airplay now — no more than a single spin at any of the broadcast stations
that make up our calculations.

Wayne Newton’s “Daddy Don’t You Walk So Fast,� the most-lost song of the
‘70s, is a textbook “Lost Factor� leader, an MOR story song by an artist
whose last hit was seven years earlier, staging a comeback only a few weeks
after Sammy Davis Jr. did the same. “Daddy� was also a cover of a European
hit by Daniel Boone, represented on the 1972 “Lost Factor� list by his own
“Beautiful Sunday.� “Daddy� was broken by top 40 powerhouse CKLW Detroit,
known for breaking “Bennie & the Jets,� but also “Seasons in the Sun.� It’s
often the MOR titles that are most lost to time, and yet the use of the
even more MOR’ish “Danke Schoen� in Ferris Buehler’s Day Off made Newton
hip for future generations.

Being No. 1 for the decade means that “Daddy Don’t You Walk So Fast� also
led our recently published tabulation of the Lost Hits of 1970-74. In fact,
one of the reasons why we’ve already published the decade in two halves
(find 1975-79 here), is because the first half of the decade is so much
more lost. Nearly two thirds (64%) of the top 100 comes from 1974 or
earlier. The top 10 all come from 1970-74. Era-conscious broadcasters tend
to flinch at the notion that they’re still playing a 40-year-old song on
the radio; songs that are 45-50 years old have an even harder time
enduring, especially when few listeners in radio’s 25-to-54-year-old target
are likely to remember them as a current.

The artist most represented in the “Lost Factor� rankings is Donny Osmond,
placing three of his own hits, three songs as part of the Osmonds, and
three as part of the Donny & Marie Osmond duo. The single most “lost�
artist is Helen Reddy, with five songs (the calculations were done before
the recent biopic I Am Woman surfaced in the U.S.). Cher has three,
including one Sonny & Cher title, but so does Alice Cooper. Cooper is a
little surprising amidst the more typical teen idols, MOR acts, and
retro-leaning hits (sonic throwbacks, often by comeback acts), but the four
ballad hits that gave his career a new dimension in the late ‘70s are all
songs with high “Lost Factor� showings.

(UPDATE: After this article was published, I got reader e-mails asking how
You Light Up My Life could not be on here. Dont Give Up On Us? Love Will
Keep Us Together? Remember that these are the highest scores of an entire
decade, dominated by songs from the first half. All three of those songs
were in our calculations for their respective years, or even the
half-decade. Some just missed the top 100 for the decade. Remember also
that there is another tier of radio person/chart follower favorites that
never quite printed as hits with the average listener to begin with. Maybe
Tomorrow by the Jackson Five is on any list of my faves, but it never made
the year end chart. Its lost, too, but in a different way.)

Here are the 100 hits from 1970-79 with the highest “Lost Factor�:
RANK ARTIST TITLE YEAR FACTOR SPINS 1 Wayne Newton Daddy Don't You
Walk So Fast 1972 91 0 2 Chuck Berry My Ding-a-Ling 1972 86 1 3
Melanie Lay Down (Candles in the Rain) 1970 78 1 4 Murray Head &
Trinidad Singers Superstar 1971 75 0 5 Paul Anka (You're) Having My
Baby 1974 73 1 6 Donny Osmond Sweet and Innocent 1971 69 0 7
Osmonds Down by the Lazy River 1972 65 1 8 Kenny Rogers & First
Edition Something's Burning 1970 63 1 9 Mel & Tim Starting All Over
Again 1972 63 0 10 Bobby "Boris" Pickett Monster Mash 1973 63 0
11 Donny & Marie Osmond Deep Purple 1976 59 0 12 Shaun Cassidy Da
Doo Ron Ron 1977 56 1 13 Alice Cooper You and Me 1977 53 0 14
Charles Wright & Watts 103rd Street Rhythm Band Love Land 1970 51 1
15 Helen Reddy I Don't Know How to Love Him 1971 51 0 16 Osmonds
Yo-Yo 1971 50 0 17 Chakachas Jungle Fever 1972 50 1 18 Bazuka
Dynomite 1975 49 0 19 Partridge Family Doesn't Somebody Want to Be
Wanted 1971 48 0 20 Donny Osmond Go Away Little Girl 1971 47 2
21 Mac Davis One Hell of a Woman 1974 46 2 22 Helen Reddy You're My
World 1977 45 0 23 Clint Holmes Playground in My Mind 1973 45 2
24 Bells Stay Awhile 1971 44 1 25 Jim Stafford Spiders and Snakes
1974 43 2 26 Michael Jackson Ben 1972 41 2 27 Melissa Manchester
Don't Cry Out Loud 1979 38 2 28 Cher Dark Lady 1974 34 2 29
Daddy Dewdrop Chick-a-Boom (Don't Ya Jes' Love It) 1971 34 2 30 Tony
Orlando & Dawn Say, Has Anybody Seen My Sweet Gypsy Rose 1973 34 2 31
O'Jays Put Your Hands Together 1974 33 0 32 Wing and a Prayer Fife &
Drum Corps Baby Face 1976 33 0 33 Shaun Cassidy Hey Deanie 1978
33 1 34 Sammy Davis Jr. The Candy Man 1972 32 3 35 Dean Friedman
Ariel 1977 32 0 36 Sonny & Cher A Cowboy's Work Is Never Done 1972
31 1 37 Mac and Katie Kissoon Chirpy Chirpy Cheep Cheep 1971 30 0
38 Helen Reddy Leave Me Alone (Ruby Red Dress) 1974 30 1 39 Silver
Wham Bam Shang-A-Lang 1976 30 0 40 Andy Williams (Where Do I Begin?)
Love Story 1971 29 1 41 Dennis Coffey Scorpio 1972 29 2 42 Dr.
Hook A Little Bit More 1976 28 2 43 Ronnie Dyson (If You Let Me Make
Love to You Then) Why Can't I Touch You? 1970 27 0 44 Donny & Marie
Osmond Morning Side of the Mountain 1975 27 0 45 Beginning of the
End Funky Nassau 1971 26 0 46 John Travolta Let Her In 1976 26 0
47 Joe Simon Get Down, Get Down (Get on the Floor) 1975 25 0 48 Bay
City Rollers You Made Me Believe in Magic 1977 25 0 49 Osmonds One
Bad Apple 1971 24 4 50 Ray Stevens The Streak 1974 23 4 51 Bobby
Goldsboro Watching Scotty Grow 1971 23 1 52 Mary MacGregor Torn
Between Two Lovers 1977 23 4 53 Ike & Tina Turner I Want to Take You
Higher 1970 22 1 54 Hurricane Smith Oh, Babe, What Would You Say?
1973 22 2 55 Mike Oldfield Tubular Bells 1974 22 0 56 Eddie
Kendricks Shoeshine Boy 1975 22 0 57 Helen Reddy Delta Dawn 1973
22 4 58 Judy Collins Amazing Grace 1971 21 0 59 Jimmy Castor
Bunch Troglodyte (Cave Man) 1972 21 1 60 Temptations Masterpiece
1973 21 0 61 Peter McCann Do You Wanna Make Love 1977 21 4 62
Captain & Tennille Lonely Night (Angel Face) 1976 21 3 63 Frijid
Pink The House of the Rising Sun 1970 21 2 64 Helen Reddy Peaceful
1973 20 0 65 Bo Donaldson & Heywoods Billy Don't Be a Hero 1974 20
4 66 Donny & Marie Osmond I'm Leaving It Up to You 1974 20 0 67
Jessi Colter I'm Not Lisa 1975 20 3 68 Bill Conti Gonna Fly Now
(Theme From "Rocky") 1977 20 4 69 Joe Tex I Gotcha 1972 19 5 70
Alice Cooper I Never Cry 1977 19 0 71 8th Day She's Not Just Another
Woman 1971 19 2 72 Elvis Presley Way Down 1977 19 2 73 Hot
Butter Popcorn 1972 18 4 74 Freda Payne Bring the Boys Home 1971
18 2 75 Joe Simon Power of Love 1972 18 0 76 Rhythm Heritage
Theme From "S.W.A.T." 1976 18 4 77 Roger Voudouris Get Used to It
1979 18 0 78 Paul Anka & Odia Coates One Man Woman/One Woman Man
1975 18 2 79 Donny Osmond Puppy Love 1972 17 2 80 Gilbert
O'Sullivan Get Down 1973 17 2 81 Sylvers High School Dance 1977
17 0 82 Clarence Carter Patches 1970 17 4 83 Kenny Nolan Love's
Grown Deep 1977 16 0 84 Leif Garrett I Was Made for Dancin' 1979
16 4 85 Barbra Streisand & Donna Summer No More Tears (Enough Is
Enough) 1979 16 4 86 Pipkins Gimme Dat Ding 1970 15 0 87 Jackson
5 Mama's Pearl 1971 15 1 88 Blue Ridge Rangers Jambalaya (On the
Bayou) 1973 15 0 89 Sister Janet Mead The Lord's Prayer 1974 15 0
90 Randy Newman Short People 1978 15 4 91 Cher Take Me Home 1979
15 3 92 Keith Carradine I'm Easy 1976 15 2 93 David Naughton
Makin' It 1979 15 6 94 Robin McNamara Lay a Little Lovin' on Me
1970 14 1 95 Buoys Timothy 1971 14 1 96 Bobby Vinton Sealed with
a Kiss 1972 14 0 97 Lobo Don't Expect Me to Be Your Friend 1973 14
0 98 Lamont Dozier Trying to Hold On to My Woman 1974 14 0 99 David
Dundas Jeans On 1977 14 2 100 Alice Cooper How You Gonna See Me Now
1979 14 0

Although the odds are always better of a song being lost to time,
especially after 40 to 50 years, there are songs that receive airplay
disproportionate to their place in the chart pantheon of the time. Those
songs are typically Classic Rock, advantaged by the ability to receive
airplay now at Classic Hits/Oldies and Adult Hits stations as well.
(Classic Rock stations are also more willing to play the ‘70s these days
than their poppier counterparts.)

I’ve recently dubbed some of those underperforming songs “Lucky Stiffs,�
although most of the top 10 overperformers are songs that were hardly
stiffs at the time. (The biggest exception is David Bowie’s “Space Oddity,�
already four years old when it went top 15 in America, then carried into
rock libraries as Bowie cemented his multi-format stardom over the next
decade or so).
RANK ARTIST TITLE YEAR SPINS 1 Kiss Rock and Roll All Nite 1976
1518 2 Steve Miller Band Take the Money and Run 1976 788 3
Bachman-Turner Overdrive You Ain't Seen Nothing Yet 1975 778 4
Fleetwood Mac Go Your Own Way 1977 1417 5 Bob Seger & Silver Bullet
Band Hollywood Nights 1978 369 6 Aerosmith Walk This Way 1977 1434
7 Doors Riders on the Storm 1971 249 8 Queen Somebody to Love 1977
1169 9 David Bowie Space Oddity 1973 318 10 Pink Floyd Money 1973
696

Still to come, the all-time “Lost 100,� as well as calculations for the
late ‘90s. After the final data exposition, we’ll start looking at topics
like “lost songs that deserve to be rediscovered� or the songs that are
lost now likely because of lyrical issues. We’re glad if you’ve found our
“Lost Factor� articles to be a diversion in 2020.



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Motown Moves To Pine Bluff's Cat

Posted: 23 Mar 2021 08:22 AM PDT
https://radioinsight.com/headlines/2...ne-bluffs-cat/



Jay Brentlinger’s Broadcast Industry Group has begun operating

Mondy Burke Broadcasting Networks Gospel 1340 KCAT/92.7 K224FN Pine Bluff
AR via LMA ahead of its pending $100,000 purchase.

With the LMA, KCAT/K224FN have flipped to RB Oldies The Cat focusing
exclusively on the Motown Records library positioning as Solid Gold Motown
Soul. KCAT becomes a second brand for Broadcast Industry Group joining its
statewide Classic Rock “Arkansas Rocks Radio� network heard on eight
stations across Arkansas.



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Kara Brown Rises To Reno Media Group General Manager

Posted: 23 Mar 2021 05:22 AM PDT
https://radioinsight.com/headlines/2...neral-manager/



Reno Media Group has promoted Kara Brown from General Sales Manager to
VP/General Manager.

Brown joined Reno Media Group last year after spending most of her career
in the Reno market. After a stint at KTVN-TV, she served as General Sales
Manager for Citadel Broadcasting from 1999-2002, Director of Sales for
NextMedia from 2002-2006, and multiple roles for Times-Shamrock including
Director of Sales, General Manager and Corporate Director of Digital/Radio
Operations from 2012-2018. She also ran her own ad agency from 2006-2010
and was COO of Foundry Ideas before joining Reno Media Group last August.

Brown is succeeding Tricia Gallenbeck in leading the Reno Media Group
cluster. Gallenbeck, who has led the cluster since January 2016, will exit
the company next month to relocate to Salem OR.

Kara Brown, a veteran Reno broadcaster and media executive, was named Vice
President and General Manager of Reno Media Group today, where she will
direct the company’s nine radio stations, social media platforms and all
other digital services.

Brown, who has been Reno Media Group’s general sales manager since last
year, will succeed Tricia Gallenbeck, who is leaving early next month to
join her husband in Salem, Oregon.

“Tricia was a terrific leader of our company for more than five years and
we’ll all miss her,� Tom Quinn, Reno Media Group’s president, said. “She
successfully led the company through an extraordinarily difficult year.
We’re very fortunate that Kara is already on board and she’s more than
ready for this promotion.�

Brown, a Montana native and graduate of the University of Montana, began
her career at a Montana television station and moved to Reno in 1997,
working for KTVN/Channel 2 before shifting to radio. She was a sales
executive and sales manager for Reno Media Group, then known as Americom,
more than 20 years ago. More recently she was general manager of four Reno
stations owned by Times Shamrock, a 100-year-old newspaper, radio and
outdoor company, and when those stations were sold Brown became a corporate
executive for the company overseeing its radio and internet divisions. She
later was chief operating officer of Reno’s Foundry Advertising Agency, and
left that position last year to rejoin Reno Media Group.

“I have always had a deep passion for radio and the success that comes
along with the medium,� Brown said. “I love Tom Quinn’s forward-thinking
nature and Reno Media Group is continually enhancing its radio and online
products to ensure client success. I feel like I am home.�

Quinn called Brown “an extraordinary and strong leader� who will continue
to expand Reno Media Group’s products. “She’s also a warm, charismatic
person, and our staff seems very excited that she’ll be our new general
manager.�

When not working Kara spends lots of time playing at Lake Tahoe with her
family.