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Old April 4th 08, 08:45 PM posted to rec.radio.shortwave
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Posts: 707
Default Hello HD RADIO, WE'RE NOT WOWED!

On Apr 3, 5:54 pm, "Scooter" wrote:
Some predicted movie theaters wouldn't survive now that we have home
theater. The movie industry thrives because movie goers are still willing to
walk into a theater to view the latest block buster movie! Yes you can sit
back and wait a few months to watch the release on DVD or HBO. But people
still view going out to the movies as entertainment and will pay the price
for admission to see the latest release from Hollywood. Also movie producers
know to keep people interested their products they must wow customers! And
content must be better than good!

When a new song is released I can hear the artist anyplace. I can buy the CD
from any store or download it from the Internet. Music and the content of
radio is now available everywhere. The Internet, satellite radio, cell
phones Am/FM HD 1 & 2,. With the exception of a few rare shows or
personalities most radio stations sound the same. And forgive but where's
the wow factor withHD radio? This is radio's big release! their big hit and
future! You can't walk into Best Buy and hear a dozen or so great sounding
stations. You're lucky if you can receive one! I'm curious but not wowed
enough to part with $200.00 or more! Maybe $29.99 but not $200.00 I've
listened to a few Clear Channel HD stations online. The comedy channel is
different. The music stations sound like everything else.HD radiois not
investing in products they're not wowing their customers!
Never mind the technical aspects ofHD radio.

The same old thing won't work anymore. Radio would be better off giving
their HD stations to interns and college kids for sure they'd come up with
fresh new ideas! Steve Jobs builds better mouse traps and it takes maverick
like thinking to think out of the box and get the job done.


"RAIN: Consumers, Wall Street Not Buying HD"

"Admit it. You've secretly wondered why the radio industry has
invested so much in HD radio. You've secretly wondered what the big
payoff is. Here's some advice if you still have a job in radio: keep
it secret and don't wonder out loud. In fact, you probably want to be
seen gulping as much HD Kool-Aid as you possibly can, lest your name
appear on one of those increasingly numerous slips that are coloring
the halls of radio stations in Pepto-Bismol pink... There is no
apparent revenue model for HD Radio. So what's the play here? There
doesn't seem to be one."

http://tinyurl.com/3cqnyq

Wall Street is not buying this ****, either - there is no revenue
model, except for iBiquity. What a sham.
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