"CC Radio’s Format Lab gone?"
November 2008

"So bottom line, the Format Lab is no longer available on the web and
has cut some of its formats down to the most successful/desirable. The
www.iHeartMusic.com website seems to only list the main audio streams
of CC stations--not multicast HD formats--but does offer a few off to
the side: erockster; Pride; Verizon New Music; Smooth Jazz; Real
Oldies; Slow Jams and New Country. There used to be something close to
100 formats listed on the site... Really, the next round of budget
cuts--out of necessity--is likely going to be HD Radio equipment and
licensing renewals. It has cost broadcasters money that so far has not
generated ROI. This CC Radio news above, along with the rumors that
Citadel has told Engineering not to fix any broken HD transmitters on
AM, may be the tip of the iceberg."

http://www.rbr.com/radio/11252.html

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

On Dec 21, 11:21*am, PocketRadio wrote:
"CC Radio’s Format Lab gone?"
November 2008

"So bottom line, the Format Lab is no longer available on the web and
has cut some of its formats down to the most successful/desirable. Thewww..iHeartMusic.comwebsite seems to only list the main audio streams
of CC stations--not multicast HD formats--but does offer a few off to
the side: erockster; Pride; Verizon New Music; Smooth Jazz; Real
Oldies; Slow Jams and New Country. There used to be something close to
100 formats listed on the site... Really, the next round of budget
cuts--out of necessity--is likely going to be HD Radio equipment and
licensing renewals. It has cost broadcasters money that so far has not
generated ROI. This CC Radio news above, along with the rumors that
Citadel has told Engineering not to fix any broken HD transmitters on
AM, may be the tip of the iceberg."

http://www.rbr.com/radio/11252.html

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

Here's Harvard-bred Booble's spin on those niche formats that no one
is interested in, but a Harvard professor says, otherwise:

"Addressing The Long Tail: HD2s and HD3s for Fun and Profit"

"Analog radio cannot effectively serve The Long Tail. Broadcasters
have had huge success addressing the 80% with widely popular mass
market content pushed through our loud speakers. But our economic
structure won’t let us take advantage of the few consumers who like
reggae or death metal or comedy or mommy talk. You simply cannot
program niche formats on analog stations and make the numbers work –
listenership and revenue potential are too low to cover capital and
operating costs... So go ahead, grab that Long Tail. It will help your
station, and help the industry."

http://tinyurl.com/66jb9s

"Harvard Business Review: Should You Invest in the Long Tail?"

"Chris Anderson, editor of Wired magazine, argues that the sudden
availability of niche offerings more closely tailored to their tastes
will lure consumers away from homogenized hits. The 'tail' of the
sales distribution curve, he says, will become longer, fatter, and
more profitable. Elberse, a professor at Harvard Business School, set
out to investigate whether Anderson's long-tail theory is actually
playing out in today's markets. She focused on the music and home-
video industries -- two markets that Anderson and others frequently
hold up as examples of the long tail in action -- reviewing sales data
from Nielsen SoundScan, Nielsen VideoScan, the online music service
Rhapsody, and the Australian DVD-by-mail service Quickflix. What she
found may surprise you: Blockbusters are capturing even more of the
market than they used to, and consumers in the tail don't really like
niche products much."

http://www.citeulike.org/user/mmkurth/article/2984768

Of course, too many radios stations will cut into advertising
revenues:

"Radio: HD Radio's holiday horror"

"We already have too many radio stations on terrestrial AM and FM...
If every man, woman and child in this great country of ours had
complete and total access to HD Radio – it would obliterate the radio
industry. You’d have listeners spread out on to too many radio
stations for any one station to show effective reach and frequency. Do
the math. This blue sky world for HD Radio would put all radio out of
business. No one station would have enough listeners to justify
advertising."

http://tinyurl.com/6omhpv

So, are we to believe that Booble is unaware of the Harvard Business
Review, or that he is just plain stupid, or that he is uninformed, or
that he is flat-out lying? Let me take a guess...

"PocketRadio" wrote in message
...
"CC Radio’s Format Lab gone?"
November 2008

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

The format lab was intended to come up with useful new variations for HD,
once it did, and the formats were developed and put on HD 2 channels, there
was no need for the development stage. The formats that worked went to FM HD
channels, the ones that did not were nuked.

On Dec 21, 1:10*pm, "David Eduardo" wrote:
"PocketRadio" wrote in message

...
"CC Radio’s Format Lab gone?"
November 2008

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

The format lab was intended to come up with useful new variations for HD,
once it did, and the formats were developed and put on HD 2 channels, there
was no need for the development stage. The formats that worked went to FM HD
channels, the ones that did not were nuked.

There are only 7 CCU HD channels left on clearchannelmusic.com, for
all of CCU's stations. Nice try. All but 7 have been a complete flop.
No incentive to buy a cheesy HD radio. You never did address Strew-
Bull's comment.

"PocketRadio" wrote in message
...
On Dec 21, 1:10 pm, "David Eduardo" wrote:
"PocketRadio" wrote in message

...
"CC Radio’s Format Lab gone?"
November 2008

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

The format lab was intended to come up with useful new variations for HD,
once it did, and the formats were developed and put on HD 2 channels,
there
was no need for the development stage. The formats that worked went to FM
HD
channels, the ones that did not were nuked.

There are only 7 CCU HD channels left on clearchannelmusic.com, for
all of CCU's stations. Nice try. All but 7 have been a complete flop.
No incentive to buy a cheesy HD radio. You never did address Strew-
Bull's comment.

That's because there is no need to test reaction on the web... the website
was a lab, an experiment, to see which of at one time over 200 mixes worked
best. They decided, and then the rest were killed when the formats went on
the HD 2 channels. Why spend the money when the purpose of the test has been
achieved already?

On Dec 21, 3:14*pm, "David Eduardo" wrote:
"PocketRadio" wrote in message

...
On Dec 21, 1:10 pm, "David Eduardo" wrote:

"PocketRadio" wrote in message

...
"CC Radio’s Format Lab gone?"
November 2008

Let's hear your spin, Eduardo! Wow - 7 left out of nearly 100 formats.
It's over, Eduardo!

The format lab was intended to come up with useful new variations for HD,
once it did, and the formats were developed and put on HD 2 channels,
there
was no need for the development stage. The formats that worked went to FM
HD
channels, the ones that did not were nuked.

There are only 7 CCU HD channels left on clearchannelmusic.com, for
all of CCU's stations. Nice try. All but 7 have been a complete flop.
No incentive to buy a cheesy HD radio. You never did address Strew-
Bull's comment.

That's because there is no need to test reaction on the web... the website
was a lab, an experiment, to see which of at one time over 200 mixes worked
best. They decided, and then the rest were killed when the formats went on
the HD 2 channels. Why spend the money when the purpose of the test has been
achieved already?

All but 7 are a failure - nice spin! CCU offers on 7 HD formats - it's
a complete failure. Most of the CCU stations websites no longer have
links the the HD streams.